Case Studies

Director Rajay Singh, owner of the production company Directors Think Tank, recently took on a project through VMLY&R Commerce agency to create a new commercial for Carsome — Southeast Asia’s largest integrated car e-commerce platform.

Bayerischer Rundfunk is a public-service radio and television broadcaster, based in Munich, Germany. They decided to incorporate robotics and automation into their workflow building on the many years of experience they have had using camera robotics in their studios. The Studiobot was already proven in other studios of the ARD (SWR and NDR), and so they decided to add a Studiobot

Presented by Factory 42, and Based on the forthcoming landmark BBC Studios series, The Green Planet AR Experience is an extraordinary immersive experience combining captivating storytelling and cutting-edge volumetric capture technology to reveal the magical depths of our natural world. Sir David Attenborough was filmed in 4k in our state-of-the-art mobile studio, Polymotion Stage.

LÉMA Slow are a France based production company specialising in Motion Control & slow motion visual effects. Creating high-end content for many big brands, the team was one of the first companies to get their hands on the new Bolt Mini Model Mover 6-axis arm, putting the new system through its paces and testing it out in a variety of creative scenarios in their Bordeaux based studio.

The award-winning Sky Scope technology was back in action for Sky Sports’ coverage of golf’s oldest tournament, The Open. Using cutting-edge volumetric capture technology, Sky Scope 2.0 enabled Sky Sports to ramp up its on-screen performance analysis of golf’s biggest superstars.

In partnership with MRMC, Dimension and Microsoft, Polymotion Stage was used to capture models for the fashion brand Balenciaga, for one of the most innovative volumetric projects ever undertaken.

London Live is a local TV channel based in London, England. The channel transmits local news, current affairs, sports, arts, events and entertainment and was launched on the 31st March 2014. MRMC and London Live began discussions around ways to employ motion control robotics to realise a radically different approach to broadcast studio content acquisition and workflows.

Compared to other equipment we have used, the MRMC robotics are high-quality products and the MHC software has a lot of potential for us going forward. We recently introduced two of MRMC’s AFC 100 heads into our 8-camera set-up, which we use to film services at the Grace Church in Maryland Heights, MO, as upgrades for an older PTZ system.

How do you cover an event that photographers can’t access? Joe Biden’s inauguration would be a ceremony like no other as for the first time in history, patrons were banned from attending the event due to the high-risk security situation that arose from the storming of the capitol by protestors. MRMC’s robotic pod were designed for remote photography & video capture and were able to put cameras where it wouldn’t be safe – or permitted – for photographers to go to capture the crucial shots.

During the covid-19 outbreak, social distancing mandates were put in place to ban patrons at major sporting events. Professional photographers were restricted access to normal shooting positions, eliminating key positions for shooting game coverage. Eliminating shooting positions means missing key action and important moments telling the story of an MLB game. All of this results in poor fan engagement.

WELT (the biggest privately-owned news channel in Germany) who broadcast content 24 hours a day and based in Berlin, wanted to show panoramic views of the city as part of their daily broadcast segments. They wanted to feature live footage of the city’s iconic buildings such as Berliner Fernsehturm, so they teamed up with MRMC and Qvest Media, to provide a solution.

n this visually stunning piece, the Bolt X, Bolt Jr+, and Bolt execute a complex series of precisely timed moves that demonstrate each rig’s key features and give a visual comparison of the three systems side-by-side. With such a complex brief to show in a 90-second video the speed, precision and range of movements that each member of the Bolt Cinebot™ family is capable of, while concisely communicating the technical specs of each robot was not a simple one. With this in mind, we turned to one of Europe’s leading motion control and VFX experts, Julian Hermannsen.

Red Bull approached Showbolt with a brand experience brief to support the Red Bull Media World at the Swiss Museum of Transport in Lucerne, Switzerland.

Is it possible to start wide on a zoom, dolly the camera diagonally about 50 foot, while seamlessly pushing in tight on the lens, to land perfectly square on a target about 12 x 14 inches and hold still on it for 15 seconds, then boom up & around a column about 12 feet? And the camera needs to be on its side the whole time!’ The answer – ‘You can with a Milo rig’

At the 148th Open Championship, MRMC in partnership with Dimension launched Polymotion Stage. A unique studio environment for the creation of Volumetric video, stills and avatars. Polymotion Stage is available as a Stage Dome or as a Stage Truck solution that can be transported globally to wherever the talent is enabling the quick and efficient volumetric capture of talent and artists on location.