Tag Archives: Commercials with Motion Control

Bolt & Cyclops in New VFX Course

Bolt Cinebot

 

A new course created by the guys at fxphd covers Motion Control, Nuke & Deep Compositing. A free video preview of the first class reveals some great behind the scenes footage as well as explaining some methods and techniques used to make the slow motion video.

Both the Bolt and the Cyclops were used for the shoot and watching the preview you can see how they tackled it, as well as how motion control with the Bolt and Cyclops were instrumental in creating the final look of the video. Definitely worth a watch!

Check out more by clicking here

Sky Sports Commercial with the Milo rig & Thierry Henry

The MrMoco team found themselves for a second time shooting at Espanyol Stadium in Barcelona – this time for Sky’s latest Premier League advertising campaign. Produced by Outsider and directed by Scott Lyon, the commercial features Thierry Henry going back in time to prove that the Premier League really is the best league in the world!

An extremely technical shoot that involved precisely timed moves, parts of the original footage was tracked and given to the Moco technical crew as Maya camera moves, so it could then be imported into the Milo motion control rig. The Milo would then carry out these extremely accurate shots of Thierry Henry in situ, which could then be mixed with the original footage.



Thierry had to be filmed under the exact same conditions and lighting, (including the right time of day for correct shadows) to match up the new footage with the old. To really capture the authentic look, props included identical advertisement hoarding, match footballs and even a purpose built set of the tunnel where Roy Keane famously argued with Patrick Vieira. The result was a fantastic, time-travelling trip down memory lane, culminating in the final denouement “that is why my friends, this is the best league in the world”.



Bolt helps Honda capture that ‘Feeling’

The MrMoco team took the Bolt rig to Madrid earlier in the year for Honda’s latest Civic Commercial. Produced by RSA films and directed by Johnny Hardstaff the commercial showed Honda’s attention to detail to create that perfect feeling when driving. Shooting a mixture of frame rates on a Phantom flex it appears as though the car is suspended in its surroundings allowing Honda’s engineers to manipulate the environment to create the maximum feeling of joy.



The commercial was shot over various locations around Madrid – including a 15ft high platform in a forest and also on a motorway flyover. The MrMoco team often film in sunny Spain – at the beginning of June the crew travelled to Barcelona with a Milo to shoot in Espanyol’s Stadium, and only a few weeks back, were shooting again in Barcelona with the Bolt running on 30 metres of track laid in a field! More on that shoot coming soon.


Bolt on Track


Bolt on Track

More information Bolt high speed cinebot

TITAN AND HONDA’S NEVER ENDING ROAD

Watch this fascinating behind the scenes video for a Honda commercial. It was a challenging advert to create, requiring some clever ingenuity. Our Titan arm provided a great solution to help create the visually captivating video!

NAB HIGHLIGHTS

At NAB we showed countless demonstrations and met many fantastic people. For us the show is a great opportunity to make new friends, meet old acquaintances and of course showcase all the latest developments we’ve been working on here at Mark Roberts.

In case you missed us there, or perhaps just didn’t get a chance to get out to the event, we’ve put together a final overview of what went down. To get a glimpse of the technology behind our newest camera tracking technology check out the photos below and watch the short video above with our Managing Director Assaff Rawner. The video was generously created by IABM (International Association of Broadcasting Manufacturers).

Automated StudioBot on rails with presenter sensor tracking.

Automated StudioBot on rails with presenter sensor tracking.

Remote pan bar system controlling AFC-100 broadcast head

Remote pan bar system controlling AFC-100 broadcast head.

AFC-180 head setup with LFP (Large Format Panel).

AFC-180 head setup with LFP (Large Format Panel).

Flair running Polycam controlling SFH-50 head.

Flair running Polycam controlling SFH-50 head.

MRMC Release BOLT Hi-speed Cinebot in the UK

On the 20th of June Mr Moco Rentals in collaboration with Love High Speed and Park Royal studios released the Bolt high speed cinebot in the UK. For those of you who couldn’t make it here is a taste of what you missed.

For more information on Bolt High Speed Cinebot.
www.mrmocorentals.com
+441342 838 000
info@mrmoco.com

Bolt – High Speed Motion Control Rig

Mark Roberts Motion Control, world leaders in customized motion control and robotic automation for the film and television industries, present the Bolt rig, for high-speed, shoot-friendly and broadcast applications.

Spry Rig

Spry Rig

Compatible with almost any high-speed camera, Bolt is a new MRMC innovation in High Speed Motion Control, and is fully controllable using FLAIR Motion Control software.

For more information, please contact Mark Roberts Motion Control.

T: +441342 838 000
info@mrmoco.com
www.mrmoco.com 

The MRMC Titan MoCo Arm – On Set

The longest and only telescopic moco arm in the world designed and created by Mark Roberts Motion Control was unveiled in 2012. The Titan is the first precision telescopic motion control arm. Fitted to a Milo or Cyclops the reach and maximum height is more than any other motion control rig available anywhere. We have had it out and about around London, shooting at a pool side at a lido, in the field at an allotment and in and out of a few studios too. For the latest Channel 4seven ident we set the rig up on a 1.5m high platform on 36m of track. Below is a time-lapse of the shoot and also the completed ident. Because of the precise nature of the move required to enable the fold effect, the camera moves were prevized in Maya, then imported to the rig. The behind the scenes moving time-lapse shots were taken using our DSLR moco head, the SFH-30.




The Titan was also used on this Virgin Media commercial where we shot multi passes of David Tennant fighting himself. The extend of the Titan, with its close to 7m of travel was the only axis used in this pull back. Using the Titan meant we did not need to lay track in frame that would have to be taken out in post later or have the track interfere with the actors movement.



For more information on the Titan click here

**NEW** Robo Head – Don’t miss out Register Today

Mark Roberts Motion Control New “Robo Head” has a special pre-order price of just £2999. Don’t miss out on your chance to Pre-order at this special price. Register Today!

 

The Robo-head has the following advantages:
• LOW-COST high-end, quality, pan tilt head.
• Light-weight aluminium construction with a 4kg/9lb payload.
• Ethernet controlled, which can include wi-fi or controlled from remote locations, even via 3G.
• Built-in Web-server, means time-lapse can be done from any Web-browser, i.e. iPhone/iPad, Android phone/tablet, laptop, PC, Mac, Linux etc.
• Built-in controller, so once programmed, head can be disconnected from user interface and run on its own, i.e. your laptop or phone does not need to be permanently connected.
• Fully encoded servo-motors for repeatable shots even at different frame rates.
• 12V Battery or mains powered and can provide power to camera too.
• Interface to Flair, our industry standard motion control software, for more advanced shoots.
• Ports for additional lens motors such as Zoom or Focus (new compact lens motors are also being designed as part of this).
• And of course, lots of track/dolly options as always.

The Robo head with built in web-browser software for timelapse and simple moves is £3,499, Focus/Iris/Zoom motor £600 and optional Flair Software, for advanced motion control £800.

Pre order now as part of the first batch of 100 orders and receive the head for only £2,999 and one focus/Iris/Zoom motor completely free. That is almost a 30% discount. If you want to use the advanced motion control features, simply include Flair as part of the package at the discounted price of £600. The Pre-order offer is limited and will not be repeated, so I would suggest placing your order now along with a £1,000 deposit to secure this offer.

For more information please click this link to the Robo Head and contact Mark Roberts Motion Control by phone: +44 1342 838 000 or by email: info@mrmoco.com

NEW DSLR Pan Tilt head – ROBO-HEAD – Pre-Order NOW.

Mark Roberts Motion Control are pleased to announce the imminent arrival of our latest DSLR pan tilt head, the Robo-head, to complement our best-in-class small heads, including the SFH-30. The Robo-head will provide the high specifications not normally only found in MRMC products but at a fraction of the cost.

The Robo-head has the following advantages:

• LOW-COST high-end, quality, pan tilt head.
• Light-weight aluminium construction with a 4kg/9lb payload.
• Ethernet controlled, which can include wi-fi or controlled from remote locations, even via 3G.
• Built-in Web-server, means time-lapse can be done from any Web-browser, i.e. iPhone/iPad, Android phone/tablet, laptop, PC, Mac, Linux etc.
• Built-in controller, so once programmed, head can be disconnected from user interface and run on its own, i.e. your laptop or phone does not need to be permanently connected.
• Fully encoded servo-motors for repeatable shots even at different frame rates.
• 12V Battery or mains powered and can provide power to camera too.
• Interface to Flair, our industry standard motion control software, for more advanced shoots.
• Ports for additional lens motors such as Zoom or Focus (new compact lens motors are also being designed as part of this).
• And of course, lots of track/dolly options as always.

The head is still being finalized, but we wanted to make sure you know about this up-coming option, when you make your next purchasing decision. We are taking the first 100 pre-orders now so let us know as quickly as possible to register your interest and be part of the first batch.

For more information please contact:
Mark Roberts Motion Control
T: +44 (0) 1342 838 000
E: info@mrmoco.com

CONTACT

Head Office (UK)

Telephone

+44 (0)1342 838000

Fax

+44 (0)1342 838001

Rental

+44 (0)1342 838015

Rental — Out of hours

+44 (0)7447 067313

Email

info@mrmoco.com

Address

Unit 3, South East Studios
Eastbourne Road
Blindley Heath
Surrey
RH7 6JP
United Kingdom

VAT: GB 200-0201-71

Head Office (USA)

Telephone

(610) 220-3862

Email

usinfo@mrmoco.com

Contact

Tom Landsmann

Philadelphia, PA