Sky Sports Commercial with the Milo rig & Thierry Henry

The MrMoco team found themselves for a second time shooting at Espanyol Stadium in Barcelona – this time for Sky's latest Premier League advertising campaign. Produced by Outsider and directed by Scott Lyon, the commercial features Thierry Henry going back in time to prove that the Premier League really is the best league in the world!

An extremely technical shoot that involved precisely timed moves, parts of the original footage was tracked and given to the Moco technical crew as Maya camera moves, so it could then be imported into the Milo motion control rig. The Milo would then carry out these extremely accurate shots of Thierry Henry in situ, which could then be mixed with the original footage.

Thierry had to be filmed under the exact same conditions and lighting, (including the right time of day for correct shadows) to match up the new footage with the old. To really capture the authentic look, props included identical advertisement hoarding, match footballs and even a purpose built set of the tunnel where Roy Keane famously argued with Patrick Vieira. The result was a fantastic, time-travelling trip down memory lane, culminating in the final denouement “that is why my friends, this is the best league in the world”.

 

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