Capturing Every Camera Angle For Live News Broadcast

It is a universal truth understood by anyone who works in broadcast knows that no two projects and workflows are the same. All broadcasters are looking to achieve the same results – to have an engaged and loyal audience, do more with less, and empower engineering and operational teams to work efficiently and creatively – but every business has a different way of achieving these results.

There is an increasing desire to have more camera angles and motion. Studio sets and live news productions are primarily designed around the potential camera angles that can be captured. They are the key to unlocking powerful storytelling and creating content that is engaging for the viewer, but the needle begins to move when you add motion control tools.

The MRMC team is exceptionally proud of its ability to provide a motion-led answer to a specific problem a customer has been unable to find a solution for elsewhere. With over 50 years of industry pioneering motion control heritage, MRMC Broadcast are unrivalled expert when it comes to solving customer issues around camera positions, automated motion, and putting cameras where people traditionally cannot go. Working with the likes of NRK, Shanghai Media Group and FOX News, MRMC helped to establish robotic arms as a camera-motion workflow that helps broadcasters drastically increase their production value and improve efficiencies. These powerful workhorses have multiple motorized joints that provide a range of precise and versatile camera movements across various axes. They can pan, tilt, roll, and extend to capture more dynamic shots, and can be programmed to ensure accuracy and consistency for complex moves. Robotic solutions can also integrate into automated workflows and synchronise with other production elements, such as virtual sets or graphics systems.

From the fully automated StudioBot robotic arm system to the nimble AFC family of robotic heads and the RLS-1 Rail Lift System for PTZ enablement, MRMC Broadcast offers a full range of class-leading solutions that capture every camera angle and move possible, while providing smooth, quiet, and repeatable motion. Recently, a preview of the new StudioBot LT was showcased at ITN for the UK Elections, highlighting its capabilities and potential for future broadcasts. MRMC Broadcast solutions are established in high-profile use cases, such as ESPN’s groundbreaking Catalyst Stage, Al Jazeera’s new news studio, and other verticals, such as houses of worship with the impressive Prestonwood Baptist Church installation. Our range of broadcast technology is also an integral part of sports and outside broadcast workflows and is available to rent.

With the intense elections programme taking place over the coming months, we are working with several high-level broadcasters to provide camera motion solutions that can be installed temporarily. Whatever your requirements – a rail solution to capture the smooth motion of candidate debates, an automated, remotely controlled jib solution for studio production, or a fully automated robotic arm for VR-based news reports – MRMC can help you design a workflow that fits your needs and drastically increases your creative output.

In this exclusive ebook, produced in collaboration with Tata Communications and The Switch, TVBEurope delves into the advanced technology that broadcasters worldwide are employing to cover elections. The urgency of delivering real-time information to viewers during an election cycle necessitates that broadcasters possess the most sophisticated tools to report the latest results instantaneously.

We hear from UK and European broadcasters about how they are using augmented reality, IP, and automation to tell the stories of recent and forthcoming elections. Additionally, the ebook includes a product showcase highlighting some of the cutting-edge technology available to enhance broadcasters’ coverage of the election counts. We at MRMC Broadcast are honoured to be mentioned for our innovative contributions to the field.

Read more here.